Participants In Round 2 Of The AIM Leaders And Enablers Programme Announced

We are delighted to announce the participants in Round 2 of the AIM Hallmarks Leaders and Enablers Programme. Both programmes aim to equip participants to help museums prosper using the AIM Hallmarks and the programmes combine insight from museum practitioners with new perspectives from the broader charities sector. This combination offers fresh ways to think about the challenges museums face. Participants on the Leaders programme are either museum directors or senior managers, while the Enablers are museum development staff and consultants.

Both groups will take part in a series of Residential learning events over the coming months, with the opportunity to support each other through Action Learning sets. Hilary Barnard and Ruth Lesirge, our programme facilitators, both bring a wealth of senior management and governance experience and are constantly on the lookout for interesting examples and case studies which will get debate and discussion flowing.

The programmes have been supported by Arts Council England with additional funding support from the Esmée Fairbairn Foundation and AIM. AIM would like to congratulate all successful candidates taking part in both programmes.

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Participants from across the UK are taking part in the 2017 AIM Leaders and Enablers Programme (Photo credit: Beamish Museum)

The participants are:

AIM LEADERS

Anthony Hayes – Volunteer and Operations Manager, the Pen Museum

Chris Price – General Manager and Director, North York Moors Railway

Celyn Gurden-Williams – Head of People Development, Beamish Living Museum of the North

Ernestos Karydis – Manager, Arundel Museum

Margaret Harrison – Collections Manager, Canal and River Trust

Miranda Rowlands – Shared Enterprise Project Officer, Norfolk Museums Service

Rebecca Nash – Director, Royal Engineers Museum, Library and Archive

Sarah Bardwell – General Director, Britten-Pears Foundation

Tonia Collett – Museum Manager, the Tudor House Museum

Vicky Hope-Walker – Project Manager, National Paralympic Heritage Trust

Victoria Rogers – Museum Manager, Cardiff Story Museum

Wesley Salton – Head of Development, London Transport Museum

AIM ENABLERS

 Working in Museum Development:

 Bryony Robbins – Museum Development Officer, Cornwall Museums Partnership

Claire Walsh – Hertfordshire Museum Development Officer

Liz Denton – Museum Development Yorkshire

Lynn Podmore – Museum Development, Conwy

Lynsey Jones – Museum Development North West

Rachel Bellamy – Community Heritage and Museums Development Officer for Somerset

 And working independently:

 Claire Turner – independent consultant

Dana Andrew – independent consultant

Fiona Marshall – independent consultant

Jenny Williams – from Take the Space creative agency

Mairead O’Rourke – independent consultant

Kate Elliott – DBA consulting

Rachel Souhami – independent consultant

 

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Opportunity to take part on AIM Leaders

Unfortunately, one of our participants on the Leaders programme has had to withdraw because of unforeseen personal circumstances, so we have the possibility of a last-minute place for a leader from an Accredited museum, in either England, Scotland or Wales. If you are interested, please contact Helen Wilkinson, helenw@aim-museums.co.uk as soon as possible for further information.

 

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AIM Hallmarks Awards: Final Round Now Open For Applications

The third and final round of the AIM Hallmarks Awards is now open for AIM members in England and Wales with applications closing on 15 May 2017. Offering grants of between £5,000 and £15,000, the AIM Hallmarks Awards help AIM member museums and heritage sites to begin to use the principles in the AIM Hallmarks to improve the way they work.

This can involve either review and planning, or taking forward new ways of working. For example, in Round 1 of the AIM Hallmarks Awards, The Lightbox Museum and Art Gallery in Woking used their grant to work more effectively with millennials, which you can read about HERE. Organisational review projects funded include one for Amgeudffa Pontypool Museum.

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The Lightbox Museum and Art Gallery in Woking used their grant to work more effectively with millennials (Photo credit: The Lightbox)

Work funded by an AIM Hallmarks Award must be demonstrably central to an applicant museum’s organisational development and closely linked to the museum’s strategic plan. Where possible, we are keen for projects to innovate, trialling approaches or ways of working which are either wholly new to the museum sector, or new to museums of a particular kind or size. In Round 2, for example, the Royal West of England Academy received funding to trial offering executive training away days to corporate clients as a means of income generation.

Helen Wilkinson, AIM Assistant Director, said: “We’re really open to a wide range of proposals – either for doing some serious thinking about the future of your museum, or testing out an idea you already have. We’re looking for fresh thinking and energy above all else – could you use a Hallmark Award to lay the foundations for a new way of working?”

Who Has Already Benefitted From An AIM Hallmarks Award?

In the second round of awards, five were made to museums and heritage sites in England, and three to museums in Wales.

Successful applicants in England were:

Radstock Museum in Somerset, awarded £12,000 for a project to remodel the main permanent displays in the gallery to reflect its name change to Somerset Coalfield Life at Radstock Museum. In doing so, the museum hopes to attract a wider and more diverse audience and enhance their learning offer to engage schools.

Seven Stories and the Mary Rose Trust both awarded funding for in house programmes of leadership development for staff (£8720 for Mary Rose Trust and £11,660 for Seven Stories).

Priest’s House Museum, Dorset, awarded £10,000 for an organisational review.

Brantwood Trust, awarded £7,842.00 for a project to share Ruskin’s ideas with a wider audience through collections digitisation and videos for its website.

Royal West of England Academy, awarded £9,060.00 for a project to develop packages of executive development training, using the museum’s collections, as a means of income generation.

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Priest’s House Museum, Dorset, awarded £10,000 for an organisational review

And in Wales:

Cardiff Story Museum awarded £8000 for a marketing review, to enable it to improve its financial resilience.

Rhayader Museum and Gallery, awarded £10,590 for a project to document local town and country shows, using volunteers in innovative ways.

Pontypool Museum, awarded £5000 towards the costs of an organisational review.

How To Apply

AIM Hallmarks Awards in England

AIM Hallmarks Awards in Wales

The third round of the AIM Hallmarks Awards is now open for AIM members in England and Wales with applications closing on 15 May 2017.

If you are considering making an application to the final round of the Hallmarks Awards, guidance notes to support your application are available here AIM Hallmarks Awards

Or you can email Helen Wilkinson on helenw@aim-museums.co.uk.

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Helping To Shape Museums Now And In The Future: The AIM Hallmarks Leaders And Enablers Programme

The AIM Hallmarks Leaders and Enablers Programmes – now recruiting to their second round – aim to combine insight from museum practitioners with new perspectives from the broader charities sector. This combination offers fresh ways to think about the challenges museums face, and applications are welcome from those that lead or support museums until Monday 16 January at 9am

Programme speakers include Sarah O’Grady, who helped participants in Round 1 of the Leaders programme think through some of the challenges of organisational change, and she will be working again with participants in Round 2. Sarah brings experience of dealing with a very challenging, politically charged change process, having been chair of Amnesty UK during a difficult time for the organisation, taking over when the previous chair resigned suddenly in 2013. Round 1 participants appreciated her candour and willingness to share her experiences of what it feels like to guide an organisation through difficult change and we’re sure that our new programme participants will also enjoy the chance to talk to her about her experiences at Amnesty.

From the museum sector, Janet Barnes, former Chief Executive of York Museums Trust, shared insights from her time at York in Round 1 of the Programmes, reflecting honestly on things she wished she had done differently, as well as the work that gave her most satisfaction and the approaches that helped the organisation move forward and change. Janet has spent 37 years in the museums and galleries sector with experience in both the public and charity sectors successfully leading three organisations through major constitutional change. Governance, implementing cultural change within creative organisations and fundraising are areas of particular interest to Janet and she will be working again with participants on Round 2.

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The AIM Hallmarks Leaders and Enablers Programmes – now recruiting to their second round – aim to combine insight from museum practitioners with new perspectives from the broader charities sector

Hilary Barnard and Ruth Lesirge, our programme facilitators, both bring a wealth of senior management and governance experience, and are constantly on the lookout for interesting examples and case studies which will get debate and discussion flowing. Participants in Round 1 have looked in detail at the lessons that can be learnt from the experiences of organisations ranging from Kids’ Company to the Friends of Highgate Cemetery. A session on innovation used the experiences of the Team GB cycling team to explore the theory of marginal gains – small focused improvements which, cumulatively, produce the winning performance. The approach is inspired by Kaizen, the Japanese concept of small but continuous improvement which helped the country to rebuild its car industry after World War II, and it has lessons for museum leaders in how to improve without enforcing dramatic change.

“A lot of the voices around innovation are powerful advocates for radical innovation,” says Barnard, “and radical innovation, by which we understand something brand new or a new way of delivering something like services, has its place but in percentage terms the amount of innovation which will fall in that category is actually quite small. Kaizen is about taking small steps of improvement…the notion that you take a small step then breathe a huge sigh because you won’t now have to do anything for a long time is not what we are talking about with incremental. It is the ability to be continually moving things on.”

All this combines with the practical, hands-on current knowledge of many of AIM’s Council members, including our Chair Richard Evans, Director of Beamish Living Museum of the North, to offer a rich and challenging programme which will provide useful tools and fresh perspectives to help participants shape museums for years to come.

For more information on the Leaders and Enablers Programmes, see the AIM website: AIM Hallmarks Learning but hurry, the closing date is Monday 16 January 2017 at 9am.

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Increase Your Knowledge And Skills In 2017 With AIM

If you are looking to increase your professional knowledge and skills to enable you and the museums that you lead or support to flourish in 2017, then make sure you apply for the AIM Hallmarks Leaders and Enablers Programme which is now open for applications.

You might be a Museum Director who wants to build a supportive network of peers facing similar challenges – or to share ideas – or perhaps you are a Museum Development Officer or Consultant looking to extend your range of tools to resolve dilemmas and address complex issues. Whatever your role, the range of practical tools, ongoing support and new networks will inspire you with new ideas and enhance your confidence.

The AIM Hallmarks Learning Programme has been developed to address the needs of those who lead or support museums and is delivered on behalf of AIM by Ruth Lesirge and Hilary Barnard: highly experienced consultants with a strong track record of supporting chief executives from across the voluntary sector.

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The learning programme is delivered over a series of short residentials to make it as easy as possible to fit in around work and personal commitments and participants in Round 1 commented that they appreciated the flexibility of the programme.

Each residential features expert guest speakers; usually one from the museum sector and one from the broader voluntary sector to offer a rich range of perspectives and we will be announcing our 2017 schedule of speakers very soon.

There are 12 places on each of the programmes for people working in or for museums in England, supported by Arts Council England. There are 2 places for museum leaders working in Scotland, Wales or Northern Ireland, supported by AIM. If you work in a museum development role in Scotland, Wales or Northern Ireland and are interested in the Enablers programme, please contact us to discuss the possibility of a self-funded place.

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Round 2 of the AIM Hallmarks Leaders and Enablers Programme is now open for applications with a closing date of 9 January 2016 and further information including the benefits of participating, scheduled dates for the residential and costs and eligibility are available to download below and from the AIM website:

Leaders – Programme Outline: Leaders – Programme Outline PDF

Enablers – Programme Outline: Enablers – Programme Outline PDF

Full information on the AIM website: AIM Hallmarks Leaders and Enablers Programme

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Round 2 Of The AIM Hallmarks Leaders and Enablers Programme Is Now Open

The second round of the AIM Hallmarks Leaders and Enablers Programme is now open for applications. AIM’s development programmes support people who work in or with museums, with the aim of helping heritage organisations prosper.

The AIM Hallmarks Museum Leaders Programme provides practical tools, useful insights and a supportive peer network to equip museum directors to realise the full potential of their organisations.  Guest speakers from across the wider third sector will enable you to learn from successful charities, particularly focusing on organisational resilience and leadership. The programme will give you:

*Increased confidence, knowledge and skills

*The tools to increase the resilience and long term prosperity of your museum, strengthening its organisational culture and embedding the AIM Hallmarks

*A mutually supportive peer network

*A positive approach to problem solving

*Opportunities for reflection and review

“The AIM Museum Leaders course provides an invaluable opportunity to better understand and develop your own leadership skills, and offers a constructive and supportive environment to constructively review your Museum and gain new insight into how to implement change,” said Eleanor Pulfer-Sharma, Director, Bentley Priory Museum and a participant in Leaders Round 1.

“The programme is a worthwhile investment of your time and energy, to promote your development as a leader in the museum sector and to equip you and your organisation to be resilient in the face of the many challenges that lie ahead, particularly given the political and financial uncertainty of the next few years,” said Jason Semmens, Director, Army Medical Services Museum and a participant in Leaders Round 1.

There are 12 places for museum leaders in England, and 2 places for museum leaders from Scotland, Wales or Northern Ireland.

Visit the AIM website for application information: The AIM Hallmarks Museum Leaders Programme

Applications close: 5pm on Monday 9 January 2017

Download: aim-hallmarks-leaders-enablers-programme-brochure-2017

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The AIM Hallmarks Enablers Programme is for people who support museums through their work, for example through Museum Development or as independent consultants. It aims to equip participants to support organisations more effectively. Participants will become part of a skilled group of enablers who can support museums to use the AIM Hallmarks, helping them prosper.

The programme gives you the chance to develop consultancy and coaching techniques and use them effectively to help organisations change. It will develop your understanding of how organisations work and of the challenges of leadership, with insight from senior managers and trustees.

Through the programme, you will have chance to build a dynamic portfolio of tools to use in your work with museums and become part of a peer network and share ideas and insights.

The programme will give you:

*High quality facilitation techniques to use with museums

*The opportunity to develop independent thinking and new approaches to complex issues

*A mutually supportive peer network

*A positive approach to problem solving

*Opportunities for reflection and review

“Engaging with the Enablers programme has allowed me to evaluate and strengthen my relationships with museums. It is helping me to develop more effective mentoring, advocacy and facilitation skills which are transferable across all areas of Museum Development delivery,” said Sarah Spurrier, Museum Development East Midlands and an Enablers Participant in Round 1.

“Taking part in the Enablers programme has helped me develop my skillset and learn from and share ideas with the excellent Hilary and Ruth as well as an inspirational group of consultants and Museum Development Officers. Knowledge I have developed on the programme has enabled me to better support museum staff and trustees to embed change at their organisations and make their organisations more resilient,” said Laura Crossley, independent consultant and an Enablers Participant in Round 1.

There are 12 supported places for people working in England. If you work in a museum development role in Scotland, Wales or Northern Ireland, please contact us to discuss the possibility of a self-funded place. Consultants and freelancers are encouraged to apply.

Visit the AIM website for application information: The AIM Hallmarks Enablers Programme

Applications close: 5pm on Monday 9 January 2017

Download: aim-hallmarks-leaders-enablers-programme-brochure-2017

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New Museums Workforce Research Report Highlights Sector Skills Gaps

What attitudes, behaviours and skills are needed to ensure a thriving workforce in the museum and heritage sector over the next decade? A research report published earlier this week has found that professional and personal development should be a priority for the sector and that better resources are needed to enable this to happen. A summary of this report can be found here: Character Matters attitudes, behaviours and skills in the UK Museum workforce.

The Museums Workforce Research was commissioned by Arts Council England, together with the Association of Independent Museums, Museums Galleries Scotland and the Museums Association. The research included evidence based on 2000 online survey responses, interviews and consultations carried out by BOP Consulting with the Museum Consultancy and has highlighted 30 recommendations that focus on recruitment, skills and CPD, organisational and sector development.

AIM has welcomed this research, in particular the need for better business skills to support income generation. AIM members already excel at increasing their own income in a way that complements rather than conflicts with their core purpose and  AIM Success Guides such as Successful Retailing for Smaller Museums and Successful Business Planning can help strengthen skills in this area. The research also highlighted the need for development opportunities for boards and trustees. AIM has recognised the need for support for trustees’ development for some time, and we are able to offer opportunities in this area through the AIM Hallmarks Governance Programme.

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 Image: courtesy of Brooklands Museum

Other research recommendations that particularly reflect needs in the independent museum sector include:

Recruitment campaigns which aim to give a fuller picture of what it is like to work in museums

*Museums and sector bodies should develop recruitment campaigns that promote the sector as a place to work. This could involve developing messages that give insight into what it is like to work in museums, and the broad range of skills and “personal qualities” needed. (Recommendation 4)

More funding opportunities for skills development, especially digital and business skills

*Sector bodies should create funding opportunities to support skills and knowledge development throughout the sector. Key areas for development include: • developing and applying digital skills • developing further business, management and leadership skills (Recommendation 12)

Encouraging workforce diversity in its broadest sense

*Sector bodies and employers should ensure that initiatives and approaches to diversify the workforce encompass the broadest definition of diversity, and are tailored to reflect regional and local needs (Recommendation 28)

Tamalie Newbery, AIM Executive Director said: “This research offers really useful signposts for future development of the museum workforce. We know that organisations can only be changed through the people who work in them – developing existing staff, trustees and volunteers and bringing in new talent. We are looking forward to working with all our partners in taking the recommendations forward.”

Download the summary report:

Character Matters attitudes, behaviours and skills in the UK Museum workforce.

Download the full report:

Full Report:  Character Matters attitudes, behaviours and skills in the UK Museum workforce.

 

 

 

 

 

 

 

Helping Museums To Prosper And Thrive: Round Two Of The AIM Hallmarks Awards Now Open

The second round of the AIM Hallmarks Awards is now open for AIM members in England and Wales with applications closing on 7 October. The awards are supported using public funding by Arts Council England and the Welsh Government and the grants will be available in sums of between £5,000 and £15,000.

The AIM Hallmarks Awards have been developed to support museums and heritage sites to develop their work using the AIM Hallmarks of Prospering Museums which helps to identify what it is about how successful heritage organisations work that enables them to prosper and thrive.

If you are considering applying for a grant in the second round of the AIM Hallmarks Awards, support is available to help you make a successful application. The upcoming AIM Hallmarks in Wales event  in Cardiff on 8 September is free to book for all AIM members across England and Wales and will offer hints and advice to museums considering applying for funding through the AIM Hallmarks Awards.

But how have museums that were successfully awarded funding in the first round of the awards benefitted from their grants – and what top tips can they share to ensure that your application is successful? We sat down with Pru Chambers, the Marketing Manager at The Lightbox in Woking, to find out how the AIM Hallmarks Awards have made a positive difference.

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The AIM Hallmarks Awards have helped The Lightbox to successfully engage with millennials (Photo: ©The Lightbox)

AIM: Hi Pru, can you explain why you decided to apply for the AIM Hallmarks Awards please?

PC: We were motivated to apply for an AIM Hallmarks Award following a strategic review that identified the need to ensure sustainability by maximising on our commercial ventures such as events and purchases in our Shop and Café.

One of our most popular income-generating events are regular monthly comedy nights, ‘Joke in the Box,’ which since being introduced in 2015 have proved very popular. The demographic that attend this event we found to be different to those that tend to visit an exhibition, which for The Lightbox is predominantly those with young families and those over the age of 55. In contrast, comedy nights are attended by a wide range of ages, including millennials which we classify as those aged 18-34.

Research into the demographics of the local area showed that a significant proportion of the population fall into the millennial bracket, and yet we struggle to engage them as visitors for anything other than the comedy nights. We were therefore motivated to apply for a Hallmarks award to conduct research into what other events would best attract the millennial audience and investigate which marketing channels and approaches would be most likely to raise awareness about our programme.

AIM: How did you find the AIM Hallmarks Awards application process Pru?

PC: The application process for the award was straightforward, with clear guidance notes available on how to complete the application form which was available to download via the AIM website. Support was also offered in person by a member of the AIM team throughout the application in process.

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“Being awarded the grant has also made us able to take action on the areas of need highlighted in our strategy review” says Pru Chambers, Marketing Manager at The Lightbox (Photo: ©The Lightbox)

AIM: What is it about these awards that you think will really help make your museum prosper in the future?

PC: This award should really help our gallery and museum to prosper and thrive by helping to widen our audience reach, increasing our audience spend per visitor, which will consequently help to ensure our long-term sustainability. By being awarded funds to conduct in-depth audience research this will intelligently inform our future programming and we will be able to follow up with a targeted marketing campaign to raise awareness amongst millennials in the local area.

AIM: How has being awarded a grant from the AIM Hallmarks Awards positively impacted on the Lightbox so far?

PC: The Hallmark award is already impacting positively on the organisation as we recruited a millennial to help expand our social media channels by introducing Instagram which is quickly gaining followers. We also recruited an agency to conduct both qualitative and quantitative millennials research. For the focus groups and questionnaires, the agency needed stimulus ideas which resulted in a brain-storming session on events and price-points that was very positive. Being awarded the grant has also made us able to take action on the areas of need highlighted in the strategy review with a thorough and well-funded research and action plan which is excellent for the morale of the organisation.

AIM: How has the AIM Hallmarks Award helped The Lightbox’s strategic priorities Pru?

PC: The AIM award has helped our strategic priorities as we identified a need to expand our offerings and raise awareness amongst the millennial audience which we know is one of the largest segments of people living locally.

Our priority is to engage the widest possible audience in activities that generate income such as through events and spend in our Café, Shop or Venue Hire. We know from previous research that 18-34 year olds are likely to spend once they do visit us, particularly at events where there is an option to purchase food and drinks. The challenge has always been to create the right events and generate enough awareness to get this group to attend, and to keep attending, and thanks to the Hallmarks fund we are able to invest money into vital research and marketing.

AIM: That’s such good news Pru – do you have any tips for applicants in this second round of the awards?

PC: To apply for a project that gives the opportunity to really help your organisation prosper and thrive, whether that be defined as increase an in visitors, increase in awareness, widening the programme or supporting a particular project that will have a really positive impact on staff and sustainability.

Find out more about the AIM Hallmarks Awards and top tips for your application at the free Hallmarks in Wales event 8 September

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Guidance and application forms for the AIM Hallmarks Awards can be downloaded by visiting:

 AIM Hallmarks Awards

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Dates For Your Diary – Upcoming AIM Events

We have created this at a glance guide to all upcoming AIM events so you can see what events are right for you, and also how to book. If you need any other information about these AIM events, please email: sassy@aim-museums.co.uk

8 September 2016 – Cardiff

AIM Wales Events – UK Launch of AIM Admissions Research Report and AIM Hallmarks in Wales

UK Launch of AIM Admissions Research Report (morning session)

This morning event will launch the official report containing vital research into the impact of charging for admissions on museums and heritage sites, including results from the recent admissions survey. Attendees will receive copies of the summarised report before enjoying a buffet lunch.

AIM Hallmarks in Wales (afternoon session)

Attendees are invited to lunch followed by an afternoon session exploring the AIM Hallmarks of Prospering Museums. Guest speakers will reflect on their own leadership approaches and organisational development in light of the Hallmarks and there will be more information about the AIM Hallmarks programme. Thanks to funding from Welsh Government, AIM members in Wales are now eligible to apply for grants via the AIM Hallmarks Awards.

Attendees are welcome to attend either or both events with a buffet lunch included.

Further information and booking: AIM Wales Events  

castle BlackJoin AIM in Wales on 8 Sept for the UK launch of the admissions research and the launch of the AIM Hallmarks in Wales

Wednesday 28 September – Birmingham

Monday 14 November – London

Reviewing Your Board For Succession Planning

Led by Joy Allen of Leading Governance, this seminar is for any board which needs to recruit new trustees or broaden its range of skills, this interactive workshop will provide practical tips for board succession planning, including how to conduct a useful skills audit and recruitment methods in practice.

Further information and booking: Reviewing Your Board For Succession Planning

Trustees 5Reviewing Your Board For Succession Planning will help any board that needs to recruit new Trustees – join us in Birmingham or London

Tuesday 4 October – London

Delivering Excellent Heritage Projects: Free AIM Biffa Award Seminar

If you are about to start a new capital heritage project or want to deliver a successful interpretation project, this seminar at the London Transport Museum will inspire you and give you the confidence you need. Museums and heritage sites embarking on a major development project will gain invaluable top tips on how to manage processes and planning, how to avoid pitfalls and recognise opportunities and how to manage communications and relationships with key stakeholders and volunteers.

Further information and booking: Delivering Excellent Heritage Projects

Cromford_Mills_-_General_001Museums and heritage sites embarking on a major development project will gain invaluable top tips at our Biffa Award funded seminar in London

19 October – London

Engaging Board Meetings

Led by Anne Murch and Gaby Porter, this workshop is for anyone who has ever felt that their board could be engaging with big, exciting questions as well as the routine oversight of their organisation. It will aim to answer questions such as “How do we engage board members in creative conversations and invite them to contribute their ideas with enthusiasm?” as well as enabling boards to ensure they bring their attention to what matters most for the organisation.

Further information and booking: Engaging Board Meetings

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This workshop is for anyone who has ever felt that their board could be engaging with big, exciting questions as well as the routine oversight of their organisation

 

AIM Wales Events / Digwyddiadau AIM Cymru

This is a bilingual webpage / Mae hon yn dudalen we dwyieithog

 UK Launch of AIM Admissions Research Report

This morning event will launch the official report containing vital research into the impact of charging for admissions on museums and heritage sites, including results from the recent admissions survey. Attendees will receive copies of the summarised report before enjoying a buffet lunch. Twitter hashtag: #AIMCharge

11.00: Arrival and coffee

11.30: Introduction

An introduction to the AIM Admissions Research Report by Dr Matthew Tanner, Vice Chair of the Association of Independent Museums

11.45: Report presentation by Dr Stephen Connolly from DC Research with case studies from two participant museums, Tenby Museum and Bristol Museum and Art Gallery.

Stephen will summarise the main findings about the impact of charging, exploring the complexity and diversity of the picture around charging for admissions by museums. Kathy Talbot from Tenby Museum and Phil Walker from Bristol Culture will outline their recent experiences of changing their charging policy, including introducing free entry for children, and an innovative ‘pay what you think’ approach for some exhibitions. Finally, Stephen will summarise the key lessons for museums to consider when reviewing their own charging position.

12.30 Panel discussion with the morning’s speakers, and Carol Whitaker from MALD

1.00 – 2.00: Buffet lunch and networking

AIM Hallmarks in Wales

Attendees are invited to lunch followed by an afternoon session exploring the AIM Hallmarks of Prospering Museums. Guest speakers will reflect on their own leadership approaches and organisational development in light of the Hallmarks and there will be more information about the AIM Hallmarks programme. Thanks to funding from Welsh Government, AIM members in Wales are now eligible to apply for grants via the AIM Hallmarks Awards. Twitter hashtag: #AIMHM

2.15: Introduction to the AIM Hallmarks of Prospering Museums by Tamalie Newbery, AIM Executive Director

Tamalie Newbery will explain the thinking behind the AIM Hallmarks. The AIM Hallmarks set out to identify what it is about the way organisations operate that enables them to prosper. In particular, the framework aims to answer the question of why is it that organisations can have very similar visitor offers and business models, yet vary so much in terms of how successful they are. Tamalie will draw on the experience of AIM museums as well as recent research to suggest that what makes the difference is often a matter of a strong sense of purpose, a positive organisational culture and an open attitude to innovation and risk. Tamalie will reflect on the experience of museums using the AIM Hallmarks and consider what the Hallmarks have to offer museums in Wales in their current context.

2.30: Emmie Kell, Chief Executive of the Cornwall Museums Partnership

Emmie will speak about the experience of building the Cornwall Museums Partnership. She will reflect on how the partners have created a positive working relationship, bringing together museums of different scale, diverse themes and with different governance structures. Emmie will reflect on her experience in the light of the AIM Hallmarks and consider some key lessons for partnership working. How can collaborations best respond to distinctiveness? And what insights might the Cornwall Museums Partnership’s experience offer for museums in Wales?

2.55: Traci Dix-Wiliams, Director of Operations, Ironbridge Gorge Museums Trust

Over the last few years the Ironbridge Gorge Museum Trust has made a concerted effort to engage all its staff in working creatively to support the development and improvement of its visitor offer and to better understand what its visitors want and expect. Traci will explore a number of the projects and activities the museum has undertaken to ensure all staff contribute to the museum’s visitor focus and see how their work links to the museum’s core purpose, two of the AIM Hallmarks.

3.20: Discussion with all three speakers

3.40: The AIM Hallmarks Awards: maximising your chance of success

Helen Wilkinson will offer hints and advice to museums considering applying for funding through the AIM Hallmarks programme in Wales.

4.00: Event closes

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Lansiad y DU o Adroddiad Ymchwil Mynediadau AIM

Bydd y digwyddiad bore hwn yn lansio’r adroddiad swyddogol sydd yn cynnwys ymchwil hanfodol i’r effaith o godi tâl ar gyfer mynediadau ar amgueddfeydd a safleoedd treftadaeth, gan gynnwys canlyniadau’r arolwg mynediadau diweddar. Bydd y bobl sydd yn mynychu yn derbyn copïau o grynodeb yr adroddiad cyn mwynhau cinio bwffe. Trydar: #AIMCharge

11.00: Cyrraedd a choffi

11.30: Cyflwyniad

Cyflwyniad i Adroddiad Ymchwil Mynediadau AIM gan Dr Matthew Tanner, Dirprwy Gadeirydd Cymdeithas yr Amgueddfeydd Annibynnol

11.45: Cyflwyniad adroddiad gan Dr Stephen Connolly o DC Research gydag astudiaethau achos gan ddwy amgueddfa sydd wedi cyfranogi, Amgueddfa Dinbych-y-Pysgod ac Amgueddfa ac Oriel Gelf Bryste.

Bydd Stephen yn crynhoi’r prif gasgliadau am effaith y codi tâl, gan archwilio cymhlethdod ac amrywioldeb y ddarlun o gwmpas codi tâl ar gyfer mynediad gan amgueddfeydd. Bydd Kathy Talbot o Amgueddfa Dinbych-y-Pysgod a Phil Walker o Ddiwylliant Bryste  yn amlinellu eu profiadau diweddar o newid eu polisi codi tâl, gan gynnwys cyflwyno mynediad di-dâl i blant, ac arbrofion mentrus ‘talu beth ydych yn ei feddwl’ am rai arddangosfeydd. Yn olaf, bydd Stephen yn crynhoi’r gwersi allweddol i amgueddfeydd eu hystyried wrth arolygu eu safbwynt codi tâl eu hunain.

Roedd Amgueddfa ac Oriel Gelf Dinbych-y-Pysgod yn addasu eu polisi codi tâl mynediad er mwyn cynyddu apêl yr amgueddfa i deuluoedd a phlant ac i wella safle ariannol yr amgueddfa – cynyddwyd cyfanswm yr ymwelwyr ychydig, wrth ymyl cynnal y nifer o ymwelwyr sydd yn talu. Roedd strategaeth brisio wedi’i symleiddio yn fanteisiol i staff yr amgueddfa ac ymwelwyr am ei bod yn haws i’w deall a’i chyfathrebu.

Amgueddfeydd Bryste – Newidwyd eu polisi codi tâl ar gyfer arddangosfeydd penodol/dros dro, gan symud o ddull gweithredu amrywiol i un fwy syml gan ddarparu mwy o gysondeb ac eglurder o gwmpas y newidiadau. Cyflwynwyd model mentrus ‘talu beth ydych yn ei feddwl’ ar gyfer arddangosfeydd penodol – ac arweiniodd y modelau codi tâl newydd hyn at gynnydd incwm sylweddol.

12.30 Trafodaeth banel gyda siaradwyr y bore, a Carol Whitaker o MALD

1.00 – 2.00: Cinio bwffe a rhwydweithio

Dilysnodau AIM yng Nghymru

Mae’r bobl sydd yn mynychu yn cael eu gwahodd i gael cinio ac yna at sesiwn yn y prynhawn sydd yn archwilio Dilysnodau Amgueddfeydd sy’n Ffynnu AIM. Bydd siaradwyr gwadd yn adlewyrchu ar eu dulliau gweithredu arweinyddol eu hunain a datblygiad cyfundrefnol yng ngoleuni’r Dilysnodau a bydd rhagor o wybodaeth am raglen Dilysnodau AIM. Diolch i gyllid gan Lywodraeth Cymru, mae aelodau AIM yng Nghymru yn awr yn gymwys i ymgeisio ar gyfer grantiau drwy Wobrau Dilysnodau AIM. Trydar: #AIMHM

2.15: Cyflwyniad i Ddilysnodau Amgueddfeydd sy’n Ffynnu AIM gan Tamalie Newbery, Cyfarwyddwr Gweithredol AIM

Bydd Tamalie Newbery yn egluro’r meddwl y tu ôl i Ddilysnodau AIM. Mae Dilysnodau AIM yn ceisio nodi beth am ddulliau gweithredu’r sefydliadau sydd yn eu galluogi i ffynnu. Nod y fframwaith yn arbennig, yw ateb y cwestiwn am sut y gall sefydliadau gael cynigion ymwelwyr a modelau busnes mor debyg, wrth amrywio cymaint o ran eu llwyddiant. Bydd Tamalie yn tynnu ar brofiad amgueddfeydd AIM yn ogystal ag ymchwil diweddar er mwyn awgrymu mai beth sydd yn gwneud gwahaniaeth yn aml yw synnwyr cryf o bwrpas, diwylliant cyfundrefnol cadarnhaol ac agwedd agored i fenter a risg. Bydd Tamalie yn adlewyrchu ar y profiad o amgueddfeydd yn defnyddio Dilysnodau AIM ac yn ystyried beth sydd gan y Dilysnodau i’w cynnig i amgueddfeydd yng Nghymru yn eu cyd-destun presennol.

2.30: Emmie Kell, Prif Weithredwr Partneriaeth Amgueddfeydd Cernyw

Bydd Emmie yn siarad am y profiad o adeiladu Partneriaeth Amgueddfeydd Cernyw. Byddai’n adlewyrchu ar sut y mae’r partneriaid wedi creu perthynas weithio cadarnhaol, gan ddod ag amgueddfeydd o wahanol feintiau, themâu amrywiol a gyda strwythurau llywodraethu gwahanol at ei gilydd. Bydd Emmie yn adlewyrchu ar ei phrofiad yng ngoleuni Dilysnodau AIM ac yn ystyried rhai gwersi allweddol ar gyfer gweithio o fewn parteriaeth. Sut y gall cydweithrediadau ymateb orau i wahanolrwydd? A pha fewnwelediadau y gall Partneriaeth Amgueddfeydd Cernyw gynnig i amgueddfeydd Cymru?

2.55: Traci Dix-Wiliams, Cyfarwyddwr Gweithredu, Ymddiriedolaeth Amgueddfeydd Ironbridge Gorge

Dros y blynyddoedd diwethaf mae Ymddiriedolaeth Amgueddfeydd Ironbridge Gorge wedi gwneud ymdrech fawr i ymgysylltu ei staff i gyd mewn gweithio’n greadigol i gynorthwyo datblygiad a gwelliant ei chynnig ymwelwyr ac i ddeall yn well beth yw dymuniadau a disgwyliadau ei hymwelwyr. Bydd Traci yn archwilio nifer o’r prosiectau a gweithgareddau y mae’r amgueddfa  wedi mynd i’r afael â nhw er mwyn sicrhau bod y staff i gyd yn cyfrannu at ffocws ymwelwyr yr amgueddfa ac yn gweld sut y mae eu gwaith yn cysylltu at bwrpas craidd yr amgueddfa, dau o Ddilysnodau AIM.

3.20: Trafodaeth gyda’r siaradwyr i gyd

3.40: Gwobrau Dilysnod AIM: macsimeiddio eich cyfle o lwyddo

Bydd Helen Wilkinson yn cynnig cyngor i amgueddfeydd sydd yn ystyried ymgeisio ar gyfer cyllido drwy raglen Dilysnodau AIM yng Nghymru.

4.00: Digwyddiad yn cau.

 

Booking Form: AIM Wales Events Booking Form

Ffurflen Archebu: Ffurflen Archebu Digwyddiadau AIM Cymru

AIM Event: UK Launch of AIM Admissions Research Report and AIM Hallmarks in Wales

This is a bilingual webpage / Mae hon yn dudalen we dwyieithog

Thursday 8 September 2016, The Glamorgan County Cricket Club, Cardiff

 11:00am – 4.00pm with lunch included

Free event for AIM members. AIM members are welcome to attend either or both events and enjoy lunch with additional networking opportunities

UK Launch of AIM Admissions Research Report

This morning event will launch the official report containing vital research into the impact of charging for admissions on museums and heritage sites, including results from the recent admissions survey. Attendees will receive copies of the summarised report before enjoying a buffet lunch. Twitter hashtag: #AIMCharge

11.00: Arrival and coffee

11.30: Introduction

An introduction to the AIM Admissions Research Report by Dr Matthew Tanner, Vice Chair of the Association of Independent Museums

11.45: Report presentation by Dr Stephen Connolly from DC Research with case studies from two participant museums

Stephen will summarise the main findings about the impact of charging, explaining the complexity and diversity of the picture around charging for admissions by museums. Two museums that have changed their charging policy recently will outline their experience. Finally, Stephen will summarise the key lessons for museums to consider when reviewing their own charging position.

1.00 – 2.00: Buffet lunch and networking

AIM Hallmarks in Wales

Attendees are invited to lunch followed by an afternoon session exploring the AIM Hallmarks of Prospering Museums. Guest speakers will reflect on their own leadership approaches and organisational development in light of the Hallmarks and there will be more information about the AIM Hallmarks programme. Thanks to funding from Welsh Government, AIM members in Wales are now eligible to apply for grants via the AIM Hallmarks Awards. Twitter hashtag: #AIMHM

2.15: Introduction to the AIM Hallmarks of Prospering Museums by Tamalie Newbery, AIM Executive Director

2.30: Emmie Kell, Chief Executive of the Cornwall Museums Partnership

2.55: Traci Dix-Wiliams, Director of Operations, Ironbridge Gorge Museums Trust

Engaging all staff in your museum’s purpose

3.20: Discussion with all three speakers

3.40: The AIM Hallmarks Awards: maximising your chance of success

4.00: Event closes

To find out more about the AIM Hallmarks Awards in Wales please visit:

AIM Hallmarks Awards Round Two Now Open in England And Wales

Shakespeare Trust-138

Visitors at The Shakespeare Birthplace Trust (Image ©The Shakespeare Birthplace Trust)

 

Digwyddiad AIM: Lansiad y DU o Adroddiad Ymchwil Mynediadau AIM a Dilysnodau AIM yng Nghymru

Dydd Iau 8 Medi 2016, Clwb Criced Sir Morgannwg, Caerdydd

11:00yb – 4.00yh gyda chinio

Digwyddiad di-dâl i aelodau AIM. Mae croeso i aelodau AIM fynychu’r naill ddigwyddiad neu’r llall, neu’r ddau ddigwyddiad ac i fwynhau cinio gyda chyfleoedd rhwydweithio ychwanegol.

 Lansiad y DU o Adroddiad Ymchwil Mynediadau AIM

Bydd y digwyddiad hwn yn y bore yn lansio’r adroddiad swyddogol sydd yn cynnwys ymchwil hanfodol i’r effaith o godi tâl ar gyfer mynediad ar amgueddfeydd a safleoedd treftadaeth, gan gynnwys canlyniadau’r arolwg mynediadau diweddar. Bydd y bobl sydd yn mynychu yn derbyn copïau o grynodeb yr adroddiad cyn mwynhau cinio bwffe. ‘Hashtag’ Trydar: #AIMCharge

11.00: Cyrraedd a choffi

11.30: Cyflwyniad

Cyflwyniad i Adroddiad Ymchwil Mynediadau AIM gan Dr Matthew Tanner, Dirprwy Gadeirydd Cymdeithas yr Amgueddfeydd Annibynnol.

11.45: Cyflwyniad adroddiad gan Dr Stephen Connolly o DC Research gydag astudiaethau achos o ddwy amgueddfa sydd yn cyfranogi.

Bydd Stephen yn crynhoi’r prif gasgliadau am effaith codi tâl, gan egluro cymhlethdod ac amrywiaeth y darlun o gwmpas codi tâl ar gyfer mynediad i amgueddfeydd. Bydd dwy amgueddfa sydd wedi newid eu polisi codi tâl yn ddiweddar yn amlinellu eu profiad. Yn olaf, bydd Stephen yn crynhoi’r gwersi allweddol i amgueddfeydd eu hystyried wrth adolygu eu safbwynt codi tâl eu hunain.

1.00- 2.00: Cinio bwffe a rhwydweithio

Dilysnodau AIM yng Nghymru

Gwahoddir y bobl sydd yn mynychu i gael cinio wedi’i ddilyn gan sesiwn prynhawn yn archwilio Dilysnodau AIM o Amgueddfeydd sydd yn Ffynnu. Bydd siaradwyr gwadd yn adlewyrchu ar eu dulliau gweithredu arweinyddiaeth a datblygiad cyfundrefnol eu hunain yng ngoleuni’r Dilysnodau a bydd rhagor o wybodaeth am raglen Dilysnodau AIM. Diolch i gyllid gan Lywodraeth Cymru, mae aelodau AIM yng Nghymru yn awr yn gymwys i ymgeisio ar gyfer grantiau drwy Wobrau Dilysnod AIM. ‘Hashtag’ Trydar: #AIMHM

2.15: Cyflwyniad i Ddilysnodau AIM o Amgueddfeydd sydd yn Ffynnu gan Tamalie Newbery, Cyfarwyddwr Gweithredol AIM

2.30: Emmie Kell, Prif Weithredwr Partneriaeth Amgueddfwydd Cernyw

2.55: Traci Dix-Wiliams, Cyfarwyddwr Gweithredu, Ymddiriedolaeth Amgueddfeydd Ironbridge Gorge

Ymgysylltu pob aelod o staff mewn pwrpas eich amgueddfa

3.20: Trafodaeth gyda’r siaradwyr i gyd

3.40: Gwobrau Dilysnod AIM: manteisio ar eich cyfle o lwyddiant

4.00: Digwyddiad yn cau

I ddarganfod rhagor am Wobrau Dilysnod AIM yng Nghymru, gweler:

Rownd Dau o Wobrau Dilysnod AIM Hallmarks yn awr Ar Agor yng Nghymru a Lloegr

 Booking / Archebu

English:  AIM Wales Events Booking Form

Cymraeg: Ffurflen Archebu Digwyddiadau AIM Cymru

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