AIM’s Visitor Verdict is a free service for all AIM members across the UK until the end of September 2015.
So, if you have ever wondered how your visitors really feel about their experience, how they discovered you in the first place, or what their motivations for visiting you are – now is the ideal time to find out by signing up and taking advantage of the free support and insights that Visitor Verdict provides.
AIM Visitor Verdict has helped to make a positive difference to over 170 AIM members so far, including the team at ss Great Britain in Bristol.
“Visitor Verdict is an invaluable tool to help any institution better understand their visitors,” says Liam Tolhurst, Retail and Visitor Services Manager at ss Great Britain Trust. “The information it has provided us on retail use, for example, has directly led to changes in our product mix and shop layout.”
The results you collect through Visitor Verdict can support fundraising, marketing, staff and volunteer training and will help you to prioritise improvements. The service offers real-time results on an easy to use online dashboard and the results you receive are given industry context by providing a benchmark against similar museums.
You can discover
* Who visits your museum?
* Why they are there?
*What do they do on their visit?
* What do they think of their experience?
You can find details of how to register for Visitor Verdict on the AIM website here: AIM Visitor Verdict
The friendly team from BDRC Continental can advise you at every step of the process. You can contact Amy Randle by email: firstname.lastname@example.org or by phone: 020 7400 1000
If you prefer to speak to an AIM member of staff, please contact Sassy Hicks on: email@example.com