Offering a range of expert speakers and useful workshops, the next Industrial Museums Scotland (IMS) event on Thursday 12th February at Discovery Point, Dundee will cover the latest marketing and media topics in-depth. This event aims to give an up to date picture of marketing and media in the 21st century and AIM will be attending this event to write about it for our blog and to meet some of our Scottish members too.
Expert speakers will cover the latest in public relations, social media and digital marketing, with a choice of practical workshops in the afternoon to broaden the morning’s debate. This event has been funded through the Museums and Galleries Scotland Skills Development grant programme and is aimed primarily at museum staff and volunteers who want to find out about the latest media and marketing trends.
The Changing World of Marketing and PR Kevin Dorian
The Evolution of Marketing and Consumers Lesley Wood
Writing for the Web Alan Linton
The Future of the Web Stephen Whitelaw
How to Workshops
Conduct media radio/TV interviews and writing press releases.
Developing a social media strategy.
Booking Information: http://www.eventbrite.co.uk/o/industrial-museums-scotland-7854314012
If you have any further questions please e-mail Beverley Donaldson the IMS Coordinator: firstname.lastname@example.org
IMS Website: http://www.industrialmuseumsscotland.co.uk/